AI Insights · Timothy · January 2023
Top 5 Consumer Finance Apps on Android in Guatemala Q4 2022
Explore the performance metrics of the top 5 consumer finance apps on Android in Guatemala during Q4 2022, including trends in weekly downloads and active users.
During the fourth quarter of 2022, the top 5 consumer finance apps on the Android platform in Guatemala demonstrated varying trends in downloads and active user engagement. Here’s a closer look at how each app performed:
BANRURAL saw a stable performance in weekly downloads, with numbers peaking at 19.1K in the week of October 24 and experiencing a slight dip to 12.1K in early November. The app's weekly active users reflected a consistent upward trend, beginning at 112.7K in late September and reaching 129.1K by the end of December.
Bi en Línea experienced fluctuations in weekly downloads, starting with 6.9K in late September and peaking at 8.0K in late November. The app maintained a strong presence with its weekly active users, ranging from 229.3K to 249.3K throughout the quarter.
Banca Móvil BAC had a relatively stable download rate, with weekly downloads hovering between 3.8K and 5.9K. The app's active user base remained consistent, starting at 207.3K in late September and ending the quarter with 201.4K active users.
Banco Azteca Guatemala showed a significant increase in weekly downloads, beginning at 3.0K in late September and peaking at 6.5K in mid-December. The app's active users also saw a notable rise, starting at 6.1K and reaching 17.7K by the end of December.
GTCApp experienced moderate download activity, with the highest number of weekly downloads at 4.4K in early October and a decline to 1.9K by the end of December. The app's weekly active users showed some fluctuation, ranging from 12.8K to 13.9K throughout the quarter.
For more detailed insights and data, visit Sensor Tower.